美国乔治亚论文代写:变革与发展

Keywords:美国乔治亚论文代写:变革与发展

在变革与发展的时代，在经济衰退等困难时期，领导力和人才管理技能受到高度重视。在星巴克的应用中，我们应该注意到，在经济衰退时期，消费者往往减少从咖啡店购买咖啡等奢侈品，星巴克必须努力为顾客提供更好的服务，以留住他们。星巴克的经理(最好是领导者)还必须不断努力激励店员提供卓越的服务，即使顾客的要求越来越高。这一概念与变革管理和目标设定密切相关，通过让咖啡师参与这一过程，可以确保他们感到有能力应对挑战，并为此承担责任。在地方一级，这可能意味着为了吸引和留住更多的顾客，进行适合顾客群体的小型促销活动。此外，如果星巴克希望留住员工，明智的做法是继续投资于培训和发展，以确保他们拥有高技能，并能够迅速应对客户需求的变化。这可能包括与来自其他零售店的咖啡师交换工作，以便分享最佳实践，或者创建一个论坛，让咖啡师可以提出改进建议。虽然这些都是相对较小的步骤，但它们可以帮助个别咖啡师在星巴克内部取得进步，这确保了星巴克作为一家培养本土人才、公平和尊重员工的首选雇主的声誉。对星巴克目前流行的管理风格的研究表明，他们的层级结构相对扁平，这确保了在组织内部广泛有效地传播信息的便利性。星巴克有一个明确的使命:“激励和培育人类精神——一个人、一个杯子、一个街区”，这在他们的培训政策和精神中得到了充分的体现。星巴克的结构和领导风格也确保了业务可以响应客户的需求,因为咖啡师每天都与客户直接接触,也有必要的机制,以确保他们可以提供有效和及时的反馈给经理为了提高客户体验。
美国乔治亚论文代写:变革与发展
In times of change and development, and also in times of difficult circumstances such as recession, leadership and talent management skills are highly valued. In application to Starbucks it should be observed that in times of recession when consumers tend to cut back on luxuries such as coffee from coffee shops, Starbucks must strive to offer improved service to customers in order to retain them. The managers (and ideally leaders) of Starbucks must also continually strive to motivate Baristas to deliver exceptional service even when customers become more demanding. This concept is closely correlated with that change management and goal setting whereby engaging Baristas with the process can ensure that they feel empowered to respond to the challenge and that they have responsibility for it. At a local level this may mean running small promotions which would suit the customer demographic in order to attract and retain more customers. Furthermore, if Starbucks wish to retain their employees it is prudent to continue to invest in training and development in order to ensure that they are highly skilled and capable of responding rapidly to changes in customer demand. This might include job exchanges with Baristas from other retail outlets in order to share best practice, or creating a forum where Baristas can put forward their suggestions for improvement. Although these are relatively small steps they can help individual Baristas to progress within Starbucks and this ensures that Starbucks generates a reputation as an employer of choice which fosters home grown talent and treats employees with fairness and respect.Research into the prevailing management style at Starbucks reveals that they have a relatively flat hierarchy which ensures that it is easy to disseminate information widely and effectively within the organisation. Starbucks has a clear mission “to inspire and nurture the human spirit – one person, one cup and one neighbourhood at a time” and this is fully evidenced in their training policies and ethos. The structure and leadership style of Starbucks also ensures that the business can be responsive to customer needs because the baristas are in direct contact with customers every single day and also have the necessary mechanisms to ensure that they can provide valid and timely feedback to their managers in order to improve the customer experience.