美国印第安纳论文代写 网络理论

国际化的网络理论提出了约翰逊和马特森(1988)解释说,国际化的过程,一个组织就像宝洁使用逐步学习和内化的结果通过交互在网络市场知识(巴格瓦蒂et al .,1998)。国际化公司像宝洁公司经历的四个阶段如下图2所示

根据网络理论国际化进程后,宝洁已经可以解释通过知识和关系,公司在国外建立了。也许这就是在公司的早期历史的原因,公司的操作仅限于美国作为第一个工厂在加拿大境外公司的安装后十五年。然而当公司建立了不同的网络在世界的其他地方,公司快速响应市场机会在世界不同地区和1930年该公司在英国建立了第二个工厂。然后建立了一系列的植物在世界的不同部分,包括菲律宾、波多黎各、墨西哥、中国、沙特阿拉伯。该公司现在运行在世界140多个国家和组织尚未停止全球化的竞争。

美国印第安纳论文代写 网络理论

The network theory of internationalization has been suggested by Johansson and Mattson (1988) that explain that the internationalization process that an organization like P&G uses is the result of the gradual learning and internalization of market knowledge through interaction within networks (Bhagwati et al., 1998). The four stages of internationalization that firm like P&G experience are depicted in Figure 2 below
According to the network theory the internationalization process that P&G has been following could be explained by means of the knowledge and the relationship that the firm has established in foreign countries. Perhaps this is the reason that during the early history of the firm the operation of the firm was limited to USA as the first plant of the company outside the country was installed in Canada after fifteen years. However when the company established different networks in other parts of the world, the company was very quick to respond to market opportunities in different parts of the world and in the year 1930 the company established its second plant in UK. Then a series of plants were established in different parts of the world that include Philippine, Puerto Rico, Mexico, China, Saudi Arabia. The company now has operation in more than 140 countries of the world and the organization has not yet stopped race of globalization.