As the online community continues to expand, the capacity for information sharing and knowledge redistribution is unparalleled in this modern era. The potential for providing electronic services through means of trading in such robust commodities is what this project seeks to further evaluate, and through in-depth empirical analysis, a model for replication will be produced. In the Northwest corner of Spain, the primarily rural province of Galicia lingers as a continued testament to individuality and tradition. Framing an online weblog around the technological innovations of this nation, this study will seek an active readership from the local audience and attempt to expand participation beyond its borders. The foundation for this blog will evolve from recent advances in industry and technology which are widely discussed on current online forums and supplemental Galician blogs, thereby allowing for linkage between this creation and those alternative information sources. Ultimately, this study will offer insight into the development and marketing of an electronic medium of exchange, highlighting those areas in which active management can dramatically influence online success.Considering that much of the blog space for the Galician community is related to personal accounts of travel and familiarity, this departure from more individualistic writing to an enhanced base of well-developed knowledge will offer the audience a localised and relevant portal to the technology world. Adapting research to be specific to Galicia and the varied advancements over the recent era, relevance will be based upon readers’ personal interest in these accounts as well as their desire for discussion and dialogue relating to their homeland successes.