美国堪萨斯paper代写:经济活动中
Keywords:美国堪萨斯paper代写:经济活动中
消费在经济活动中起着至关重要的作用。在大多数发达国家,个人或家庭消费在GDP中占60%左右,2008年为零售业,其中零售业往往被证明是最重要的产业。近年来,由于经济增长,就业改善,税收优惠等原因,零售业有机会在更加舒适的环境中发展。根据零售行业顾问组织Planet Retail的统计,近年来,世界零售业发展迅速,分别在2005年和2006年分别增长了8.4%和6.7%(Network,2006)。环境对零售业有好处,竞争力的强度也比以前更强,沃尔玛,家乐福等很多超大型零售企业都在实施各项战略,争夺国内外市场的扩张与支配。与沃尔玛或家乐福相比,“硬折扣”零售商对于其销售物品,商店入住等而言是非常小的和简单的。然而,阿尔迪在这个竞争激烈的零售市场中幸存下来,并成为可与之竞争的信誉良好的零售商之一其他大型零售企业,因此本文以澳大利亚Aldi为基础,分析Aldi的经营战略及其管理取得巨大成功。文章还将分析阿尔迪在内部和外部环境方面的竞争力。
美国堪萨斯paper代写:经济活动中
Consumption plays a vital role in economic activities. In most developed countries, personal or household consumption takes up about 60% in GDP(OECD,2008), of which retailing industry is often proven to be the most important industry. Recently, due to the economic growth, employment improvement, and favorable tax policies, retailing industry has the chance to develop in a more comfortable environment. According to statistics from Planet Retail, a Consultancy Organization for Retail Industry, in recent years, world retail industry has made a considerably fast development with a sales increase of 8.4% and 6.7% in 2005 and 2006 respectively(Network,2006). Although the environment is good for retail industry, the intensity of competitiveness is also stronger ever than before. Many super large retailing corporations, such as Wal-Mart, Carrefour are competing for expanding and dominating both domestic and overseas market by implementing every strategy. Aldi, as a "hard-discount" retailer is very small and simple compared to those Wal-Mart or Carrefour regarding its sell items, store occupancy etc. However, Aldi has survived in this competitive retailing market and become one of the reputable retailers which could contend with other large retailing corporations. Therefore, based on Aldi in Australia, this article will analyze the Aldi's business strategy and its management which contribute to its great success. Also the article will give an analysis of Aldi's capability of competitiveness in terms of its internal and external environment.